Hi, I'm Jonah
Hi, I'm Jonah
Digital Marketing Manager
Digital Marketing Manager
Digital Marketing Manager
Senior B2B marketer with 8+ years driving demand generation, marketing operations and go-to-market strategy, from high-growth tech startups to Fortune 500 and S&P 500 companies.
Senior B2B marketer with 8+ years driving demand generation, marketing operations and go-to-market strategy, from high-growth tech startups to Fortune 500 and S&P 500 companies.
Core Skills
Full-funnel B2B marketing, from strategy to execution
Demand Generation
Email, paid media, events and account-based campaigns that turn interest into sales pipeline.
Demand Generation
Email, paid media, events and account-based campaigns that turn interest into sales pipeline.
Marketing Operations
HubSpot CRM and automation: routing leads to sales, segmenting audiences and tracking what drives revenue.
Marketing Operations
HubSpot CRM and automation: routing leads to sales, segmenting audiences and tracking what drives revenue.
Web, SEO & Analytics
Websites, landing pages and search content built to convert, measured in Google Analytics.
Web, SEO & Analytics
Websites, landing pages and search content built to convert, measured in Google Analytics.
Product Marketing
Positioning, messaging and launch plans, plus the sales materials and case studies that back them up.
Product Marketing
Positioning, messaging and launch plans, plus the sales materials and case studies that back them up.
Creative Direction
Brand and campaign visuals in Figma, and directing designers and agencies.
Creative Direction
Brand and campaign visuals in Figma, and directing designers and agencies.
AI Workflows
AI tools I build to speed up content production and let a small team do more.
AI Workflows
AI tools I build to speed up content production and let a small team do more.
About Me
Building marketing that turns strategy into sales pipeline
I'm a senior B2B marketer who covers strategy, campaigns and the systems behind them. I built a startup's marketing department from scratch, doubled the sales pipeline for a flagship AI product and cut the cost of acquiring a customer by 40%.
Years of Experience
2x Sales Pipeline
Doubled in year one for an AI product
2x Sales Pipeline
Doubled in year one for an AI product
40% Lower Cost
To acquire each new customer
40% Lower Cost
To acquire each new customer
60% Higher Click Rate
On marketing emails after a rebuild
60% Higher Click Rate
On marketing emails after a rebuild
39% Request a Meeting
Of visitors to a booking page I built
39% Request a Meeting
Of visitors to a booking page I built
Career
Experience & Education
Digital Marketing Manager
Hexmodal Technologies · Aug 2025 – Present
Joined as the company's only marketer and built the department: set the strategy, ran campaigns across web, email, search and paid media, then hired and managed a designer and agencies.
Digital Marketing Manager
Hexmodal Technologies · Aug 2025 – Present
Joined as the company's only marketer and built the department: set the strategy, ran campaigns across web, email, search and paid media, then hired and managed a designer and agencies.
Digital Marketing Manager
Hexmodal Technologies · Aug 2025 – Present
Joined as the company's only marketer and built the department: set the strategy, ran campaigns across web, email, search and paid media, then hired and managed a designer and agencies.
Product Marketing Manager
Verisk Analytics · 2023 – 2025
Doubled the sales pipeline for a flagship AI product in its first year. Sharper messaging turned 30% more marketing leads into sales opportunities and cut the cost of acquiring a customer by 40%.
Product Marketing Manager
Verisk Analytics · 2023 – 2025
Doubled the sales pipeline for a flagship AI product in its first year. Sharper messaging turned 30% more marketing leads into sales opportunities and cut the cost of acquiring a customer by 40%.
Product Marketing Manager
Verisk Analytics · 2023 – 2025
Doubled the sales pipeline for a flagship AI product in its first year. Sharper messaging turned 30% more marketing leads into sales opportunities and cut the cost of acquiring a customer by 40%.
Marketing Lead
Berkley Management Protection · 2021 – 2023
Launched the brand and built its website, LinkedIn presence and sales materials from scratch, growing LinkedIn from 0 to 1,000+ followers and generating 200+ qualified sales leads.
Marketing Lead
Berkley Management Protection · 2021 – 2023
Launched the brand and built its website, LinkedIn presence and sales materials from scratch, growing LinkedIn from 0 to 1,000+ followers and generating 200+ qualified sales leads.
Marketing Lead
Berkley Management Protection · 2021 – 2023
Launched the brand and built its website, LinkedIn presence and sales materials from scratch, growing LinkedIn from 0 to 1,000+ followers and generating 200+ qualified sales leads.
Brand Manager
BioSafe Systems · 2018 – 2021
Managed a $300K budget behind a 20% gain in market share, with paid campaigns that beat their benchmarks for clicks and conversions.
Brand Manager
BioSafe Systems · 2018 – 2021
Managed a $300K budget behind a 20% gain in market share, with paid campaigns that beat their benchmarks for clicks and conversions.
Brand Manager
BioSafe Systems · 2018 – 2021
Managed a $300K budget behind a 20% gain in market share, with paid campaigns that beat their benchmarks for clicks and conversions.
Education
Central Connecticut State University
B.S. in Marketing & Management, Minor in Communications. NCAA Division I football on a full scholarship; four-time scholar-athlete award recipient.
Education
Central Connecticut State University
B.S. in Marketing & Management, Minor in Communications. NCAA Division I football on a full scholarship; four-time scholar-athlete award recipient.
Education
Central Connecticut State University
B.S. in Marketing & Management, Minor in Communications. NCAA Division I football on a full scholarship; four-time scholar-athlete award recipient.
Certifications
HubSpot · Google · Hootsuite
HubSpot Inbound Marketing, Google Ads, Google Analytics and Hootsuite.
Certifications
HubSpot · Google · Hootsuite
HubSpot Inbound Marketing, Google Ads, Google Analytics and Hootsuite.
Certifications
HubSpot · Google · Hootsuite
HubSpot Inbound Marketing, Google Ads, Google Analytics and Hootsuite.
Selected Work
Selected Work
My Work
My Work
01.
Building marketing from zero
Joined Hexmodal as the only marketer and built the whole department: strategy, team and a relaunched website.
View case study
02.
Campaigns that fill the sales pipeline
Email, paid media and retargeting campaigns, including a launch that doubled the sales pipeline for an AI product.
View case study
03.
From first plan to booked meeting
I handle strategy, design and landing pages myself. One booking page I built turns 39% of visitors into meeting requests.